Leader Talks: Ricardo Gontijo, CEO da Direcional Engenharia.

Watch Ricardo Gontijo, CEO of Direcional Engenharia, in a conversation about the inner workings of one of the largest players in the Brazilian affordable housing market, at Itaú BBA Leader Talks. He explores the current state of the sector and details Direcional's growth strategy, focused on sales speed, industrialization, and cautious leverage management. Discover how the company calibrates its sales decisions in the face of inflation and the cost of capital, and the importance of a cohesive and experienced team. In addition to financial results, the CEO shares the challenges of the role and the reasons why Direcional and the sector attract capital and deliver results in a business with high social impact. Don't miss these moments: 10:09 | How to calibrate sales between inflation and cost of capital. 16:07 | The secret to consistent and lasting growth. 22:13 | Direcional's strategy to attract capital and transform lives. 29:49 | What nobody tells you about being a CEO #ItaúBBA #LeaderTalks #CEO #construction #realestate #leadership #civilengineering