New product announcement on July 9, 2026 | Sony

The wait is over. July 9, 10:00 EDT / 15:00 BST / 23:00 JST #Sony #SonyRX #Sonycompactcamera #PremiumCompact Subscribe: http://bit.ly/SonyCameraChannel About Sony: At Sony, our mission is to be a company that inspires and fulfills your curiosity. Our unlimited passion for technology, content and services, and relentless pursuit of innovation, drives us to deliver ground-breaking new excitement and entertainment in ways that only Sony can, creating unique new cultures and experiences. Everything we do is to move you emotionally. WEBSITE: https://www.sony.co.uk/electronics/cy... Sony Camera Channel    / imagingbysony