How Photographers Can Increase Sales with Branding Photography Packages

In this episode of The Portrait System Podcast, Nikki sits down with South Africa–based photographer Simone Dorfman to talk about real-life marketing strategies that actually work. Simone shares how she built a photography business with a $2,000 average sale in a small town by offering personal branding photography, product photography, and content creation services for small businesses. They discuss: • Photography marketing strategies for small markets • How to increase photography pricing through value-adds • Running simple Instagram and Facebook ads • Partnering with stylists and content creators • Packaging B-roll social video with photography sessions • Booking branding clients through networking • Creating photography packages for small business owners If you’re a photographer looking to increase your photography pricing, attract better branding clients, and simplify your marketing strategy, this episode is packed with actionable advice you can use right away. If you’re building a photography business, want to grow your portrait photography income, or are curious about how to make money from photography online, this conversation is packed with actionable advice. 👉 For more videos like this, visit: https://theportraitsystem.com/ ABOUT THE PORTRAIT SYSTEM: The step-by-step system to turn your portrait photography into a profitable business. Build a solid foundation for the portrait business you want Attract the right clients over and over again Confidently create the work you’re proud of Streamline, scale, and grow with purpose Join an international community of thousands of photographers learning to build and succeed in their portrait businesses. With hundreds of specially designed courses to help you create and grow a profitable contemporary portrait business. Whether you’re starting out or scaling up, The Portrait System gives you the tools to build a portrait business that supports your life. FOLLOW US: JOIN The Portrait System: https://theportraitsystem.com/ FB: /theportraitsystem IG: /theportraitsystem 00:00 Photography Marketing Strategies That Work 02:58 Starting a Photography Business After Career Change 11:39 Booking Your First High-Paying Photography Client 13:45 Running Instagram Ads for Branding Photography 20:03 Using Local Networking to Get Photography Clients 23:04 Instagram Collaborator Feature for Client Reach 26:41 Networking for Photographers Through Partnerships 30:01 Photography Pricing for Branding Sessions 32:20 Packaging B-Roll Social Video with Shoots 50:17 Using AI Tools for Photography Editing