Why do Bayern Munich sell the most football shirts?

Try The Athletic for FREE for 30 days: https://theathletic.com/tifofootball 📗 Tifo's new book, "How to Watch Football" is now available internationally: https://linktr.ee/tifobook The club that sells the most football shirts in the world may surprise you. Despite clubs like Manchester United, Real Madrid and Barcelona having established fans across the globe and a history of mega-stars in their ranks - it isn't them. Bayern Munich come in at number 1 in the shirt selling rankings, with a whopping 3.4 million shirts sold in 2021. But how does a club in the Bundesliga attract so much popularity? Seb Stafford-Bloor writes as Craig Silcock illustrates just why the Bavarian club have became so popular in recent years. Follow Tifo Football: Twitter:   / tifofootball_   Facebook:   / tifofootball   Instagram:   / tifofootball_   Listen to the Tifo Football podcast: The Athletic UK: http://bit.ly/TifoPodChannel Apple Podcasts: http://bit.ly/TifoFootPod Spotify: https://open.spotify.com/show/06QIGhq... Watch more Tifo Football: Tactics Explained:    • Tactics Explained | Tifo Football   Finances & Laws:    • Finances & Laws | Tifo Football   Tifo Football Podcast:    • Tifo Football Podcast   Most Recent Videos:    • Most Recent Videos | Tifo Football   1 Popular Videos:    • Popular Videos | Tifo Football   About Tifo Football: Tifo loves football. We create In-depth tactical, historical and geopolitical breakdowns of the beautiful game. We know there’s an appetite for thoughtful, intelligent content. For stuff that makes the complicated simple. We provide analysis on the Premier League, Champions League, La Liga, Serie A, Bundesliga, World Cup and more. Our podcasts interview some of the game’s leading figures. And our editorial covers football with depth and insight. Founded in 2017 and became a part of The Athletic in 2020. For business inquiries, reach out to [email protected]. Music sourced from epidemicsound.com Additional footage sourced from freestockfootagearchive.com #bayern #soccer #bundesliga