O pneu furado do meu carro | Washington Olivetto | TEDxPUCMinas
Washington Olivetto is not only an advertising icon worldwide, but also a popular figure in Brazil. He is one of the most awarded advertising professionals of all time. Public recognition of his work inspired two songs by Jorge Ben Jor. He was named the winner of the 2014 Clio Lifetime Achievement Award and in 2015 was chosen as the first non-Anglo-Saxon in history to be inducted into The One Club's Creative Hall of Fame. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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