How to write hooks that stop 50% of scrolls
👉 Join Evolve ~ The #1 Community on Skool for eCom https://www.skool.com/evolve-8484/about 🧬0-$50k/Month in Revenue? ~ Get Early Access To Evolve Origins https://www.skool.com/origins 🌊 Apply to Partner With Our Agency https://ecombusiness.com (Minimum $250k/month in Revenue) 🤖 My Tech Stack To Scale To $1m/Month Get 15% Off TripleWhale Analytics - Use code EASYA15 https://partners.triplewhale.com/easya Get $100 off on Insense UGC - Use code EASYA100 https://fas.st/t/hMyo1u3X Get 15% Off The Fastest Landing Page Builder - Use Code EASYA15 https://shorturl.at/z5i6C Reduce Abandoned Carts With Opensend: https://shorturl.at/aZ0DW Creative Reporting & Ad Spying Tool: https://affiliates.tryatria.com/22uyx... Connect with me on other platforms👇 Twitter: / spencepawliw Instagram: / spencepawliw TikTok: / spencepawliw In this video, I explain how to master the art of writing open loops and curiosity gaps for your marketing copy. You'll learn how to create an information gap that forces your audience to pay attention until they can close that loop in their minds. I break down why juxtaposition is one of the most effective ways to do this by pairing two ideas that usually don't go together. I also explain how to use ethical fear and red flags to trigger a protective response that makes viewers want to confirm they're safe. I go over some real world examples like quitting the gym to lose weight or finding natural deodorants that actually perform well so by the end of the video, you'll have a clear framework for grabbing attention and moving customers from being unaware to ready to buy. Timestamps: 0:00 - Defining open loops and curiosity gaps 1:03 - Using juxtaposition to grab attention 2:18 - Practical examples for supplement brands 5:14 - Creating curiosity through ethical fear 7:56 - Wrapping up and final strategies

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Give me 15 mins, and I'll make your hooks impossible to skip

