The Sales Funnel That Built My $1M/Year Business
Content, lead magnet, tripwire, core offer, profit maximizer. That's the funnel that took me from filming DVDs at my brother's house to over $1 million a year, and it works the same in any business. I walk through every stage live with real examples: the $4.95 DVD that started my company, the guitar pick tripwire, the McDonald's 99 cent burger, and how to build yours.
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