The Future of Data Protection: Adapting to the Privacy Imperative

J. Trevor Hughes, President & CEO, IAPP Kalinda Raina, Senior Director, Head of Global Privacy, LinkedIn Ruby Zefo, Chief Privacy Officer, Uber Organizations are grappling with complex ethical and competitive imperatives associated with getting privacy right, impacted by competing global regulations and high-profile incidents that have made consumers reconsider how much data they want to share with businesses. This session will explore the future of privacy, in which personal data has become a currency, exploring who owns the data and who controls its flow and use.Learning Objectives:1: Explore and understand the responses to privacy from major organizations.2: Learn the management processes used to mitigate privacy risks.3: Learn what future privacy issues are likely to drive organizational behavior in the coming months.