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🎙️ THE PROBLEM NO ONE TAUGHT IN COLLEGE | Pricing in Dentistry Series – Episode 01 🦷 Have you ever had the feeling of working harder and harder, continuously investing in courses, equipment, and technology, providing excellent patient care… and yet reaching the end of the month without understanding where the money went? If this reality sounds familiar, know that you are not alone. Thousands of dentists have been trained to diagnose, plan, and execute treatments with excellence, but have never received adequate training on financial management, pricing, cash flow, costs, or profitability. In this first episode of the series “Pricing in Dentistry: From Awareness to Sustainability,” Prof. Dr. Emerson De Martim and Prof. Dr. Vitor Guarçoni de Paula discuss a silent problem that accompanies many professionals since graduation and directly impacts their quality of life, financial freedom, and the sustainability of their dental career. ⚠️ Why do so many technically excellent dentists face financial difficulties? ⚠️ Why do some professionals work more and more and earn less and less? ⚠️ Is the problem really in the market, in insurance plans, or in the competition? Throughout this conversation, you will understand that the root of the problem may be much closer than you imagine. 📚 In this episode you will learn: ✅ Why dental school produces excellent clinicians, but not managers; ✅ The myth of the "rich dentist" and the reality of the current market; ✅ The difference between revenue and profit; ✅ The survival cycle that traps many professionals; ✅ Why your practice should be treated like a business; ✅ How a lack of financial knowledge directly impacts your results; ✅ What will be covered in future episodes of the series. 💡 This is not a lesson about spreadsheets. 💡 This is not a lesson about financial mathematics. 💡 This is a conversation about career, professional sustainability, and building a dental practice that allows dentists to grow, invest, prosper, and live better. 📢 If you are a dentist, practice owner, recent graduate, specialist, or simply want to better understand the financial reality of modern dentistry, this series is for you. 👇 Leave a comment: What was the biggest financial challenge you faced in your dental career? Your experience can help other colleagues who are going through the same situation. 🎥 In the next episode: “Why copying a colleague's price might be destroying your profit?” Don't miss it. ⸻ 💰 If you want more financial control and security in managing your practice, this lesson is for you! — 📌 Courses and tools from Prof. Dr. Emerson De Martim: 🎓 Hotmart Course: Financial Management for Dental Practices 🔗 https://emersondemartin.hotmart.host/... 🎓 Hotmart Course: Pricing for Dental Practices 🔗 https://go.hotmart.com/W95026916O?dp=1 💻 DoctorCash — System and support in dental management 📲 Instagram: / dremersondemartim ⸻ 📲 Connect with the Dental Research Group 🎯 Become a channel member and access exclusive content 👉 / @grupodentalresearch 💬 WhatsApp: https://wa.me/message/4OAJKEF7JOR2A1 📢 Subscribe to the channel and activate the 🔔 for notifications 📱 Social media: Instagram: / grupodentalresearch Official website: https://www.grupodentalresearch.com 📚 Receive educational materials: WhatsApp group: https://chat.whatsapp.com/KkRivzNRkX3... Telegram group: https://t.me/joinchat/BViq3xRyslCyxvq... ⸻ 👨🏫 Speaker Prof. Dr. Emerson De Martim (@dremersondemartim) • Bachelor of Science in Accounting • Graduate in Dentistry • Specialist in Periodontics — UFRJ • MBA in Financial Management — FGV • Founding partner of DoctorCash (systems and courses in dental management) ⸻ 🔍 Keywords (SEO): dental pricing, dental financial management, dental accounting management, how to charge for dental consultations, dental office revenue, dental office profit, dental costs, dental profitability, entrepreneurial dentist, management for dentists, dental clinic hour, profitable dental office, DoctorCash, Dental Research Group, GDR Business, intelligent dental pricing. #Hashtags: #Dentistry #FinancialManagement #DentalPricing #EntrepreneurialDentist #DentalOffice #DentalManagement #ClinicalHour #DoctorCash #GDRBusiness #GrupoDentalRe

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